FranFunnel has been on the leading edge of this effort for the past several years, and we’ve learned a lot about how technology is upending the industry for the better. Today we wanted to share several specific ways technology is revolutionizing the franchising world.

FranFunnel was voted #1 in “Technology Services,” up two spots from our #3 ranking in 2020. We have customers to thank for this accomplishment. They're the reason we've become so successful, and we wanted to share some of their use cases here.

You found the ideal location, signed a lease, developed the unit, got trained up and held your grand opening. Whew! Now all you have to do is find customers. Gulp. And you thought the hard part was over. Here's an automation solution you might try as a franhisee.

As a franchisee, we understand it’s not always practical to call a lead the second it arrives in your inbox. You’re wearing twelve hats, it’s a tough job and we want to make it easier for you.

You may not be able to close a deal in the first five minutes, but you can definitely lose a deal that quickly. As a franchise owner, you’ve already got enough on your plate. In a world with unlimited options, competency is the price of admission, but speed and accessibility are king.

Our users have high expectations for the organization of their digital tools. The new flexibility of searching is a huge leap to make FranFunnel’s Master Dashboard more masterful. Instead of a hodgepodge of the user level accounts shown in one, now you have more powerful searching to help you find the information you need faster.

Before you pay someone a million dollars to talk to you, consider how effective a simple, personal and compelling text message could be. Seek out low cost, personalized behavioral nudges and interventions for your leads, and it will help you achieve meaningful improvements in contact and close rate.

The reality is, there are a lot of bad texts out there. And if you don’t take steps to differentiate yourself from those messages, then you could very easily be on the kind of list we’re about to share.

As a hypothetical case study, today we’re going to pretend you’re the head of development for an emerging fitness franchise brand called Knockoutz. Your new boxing gym opportunity offers individual and group boxing, cardio kickboxing and training classes. We even designed a fake logo to get you into the mindset:

In the years FranFunnel has been making waves in the text messaging space, we’ve found numerous ways to use our own product to become a more valuable company. And we’re excited to share them with you.

As professional set on using messaging as a key channel of communication, you don’t have the luxury of choosing a single wireless carrier. You interact with all of them! Here's who they are, what services they provide, and why it matters.

Now that your relationship is going to the next level, texting can help keep it alive and well. In this article, we’ll talk about the why, the what, and the how of using texting for account management.