But what if mobile and desktop was a both/and, not an either/or issue? What if you could optimize your sales efforts for both experiences? This strategy gives your sales organization the best chance of closing deals.

Franchising focused startup beats out technology gorillas and public traded companies in the Technology Services Category

The way most companies are selling anything is antiquated. The businesspeople in their early twenties are using more efficient ways to have real conversations with their leads that turn into closed deals. Let's learn from them.

If you want to send texts that close deals, follow this formula. Ask questions they already know the answer to. Build on every yes. And be willing to follow up.

Is your company aligned with its state, brand, name, and other key details? Then you’re likely to show up as potential contact on that feature, and more likely to actually connect with your leads.

There is no such thing as an ideal text message. Rather, there are a variety of different types of text messages that can help your sales team accomplish its growth goals. Let's meet our contestants...

FranFunnel is unwavering in the way leads are sorted. We’ve never offered users that option, because we want them to think of our app like the rest of their text messaging apps on their phones.

With marketing budgets being scared frozen, brands have to take innovative action with their franchise development efforts.

What if there were a way to flip the math and sell more franchises at lower cost? We know a way. It involves text messaging and, yes, a bit of math.

As a salesperson, you want automation just as much as customers. You would love to live in a world of nonexistent hold times and flawless technology integration, but it’s not always possible.

FranFunnel has spent the last 1000+ days taking text messaging to another level, and our clients are as ecstatic as we are. And by the way, we’re just getting warmed up.

FranFunnel may be forever young, as Rod Stewart so beautifully sang, but we’re growing up. In part three of this series, we revisit some of our original learnings and reflect on what has (or hasn’t) changed since January 2017.