How fast should I respond to a franchise lead?

You should respond to franchise leads within 5 minutes—ideally under 60 seconds.

After 5 minutes, your odds of connecting with that lead can drop by over 80%.


⏱️ Why speed matters so much

  • You’re not the only brand they’re inquiring with. The first brand to respond sets the tone and earns the conversation.

  • Leads go cold fast. The longer you wait, the more likely they’ve moved on, forgotten you, or gotten a better response elsewhere.

  • Speed builds trust. Fast replies feel personal, attentive, and professional—qualities buyers associate with successful brands.

🧊 Leads don’t go cold over days—they go cold over minutes.


🚀 What top-performing brands do

  • Respond within under 60 seconds using an automated but personalized text.

  • Include the lead’s name, the brand name, and a clear next step (like a link to schedule a call).

  • Ensure consistency—every lead gets that fast touch 24/7, even when you’re in a meeting.

🔁 TL;DR Summary 

The faster you respond, the more likely you are to close. Franchise leads expect near-instant replies, and brands that deliver win more deals. Under 5 minutes is good—under 1 minute is best.

👉 Want to hit that 60-second response time, even when you’re busy? Book a Demo

Respond Fast. Get Noticed. Win More Franchise Deals.

© 2025 FranFunnel. All rights reserved.

© 2025 FranFunnel. All rights reserved.