Your CRM tracks leads.
FranFunnel contacts them.
FranFunnel connects to every major franchise CRM — in both directions. The moment a lead comes in, we text them. When a lead's stage changes, the right AI agent picks up the conversation. And everything logs back automatically.
Integrations
Works with the CRMs your team already uses.
How It Works
Same setup. Every CRM.
01
Connect your CRM
Provide your credentials. We handle the integration from there: no dev work, no IT required. You're live in 48 hours.
02
Leads trigger instantly
The moment a lead enters your CRM, FranFunnel sends a personalized text. Under 60 seconds, every time.
03
Stage changes launch agents
Move a lead to a new stage in your CRM and the AI or automations built for that stage take over — answering questions, sending reminders, keeping the deal moving. Every message, reply, and booked meeting logs back to your CRM automatically.
Works Both Ways
Your CRM's stages drive the conversation.
The integration isn't just a log. FranFunnel listens for stage changes in your CRM and launches the AI agent built for that stage — so every step of your pipeline gets follow-up matched to that moment. And your rep can step in at any time: the moment they send a manual message, the agent for that stage shuts off.
In your CRM — a lead's stage changes
NEW LEAD
APPLICATION
FDD SENT
DISCOVERY DAY
Intro call agent
Application agent
FDD agent
Discovery Day agent
NEW LEAD
Intro call agent
APPLICATION
Application agent
FDD SENT
FDD agent
DISCOVERY DAY
Discovery Day agent
In FranFunnel — engages, answers, books, reminds
Every message, reply, and booked meeting syncs back to your CRM automatically — no manual data entry.
CRM stage → NEW LEAD
Intro call agent
A lead enters your CRM and the intro call agent texts them in under 60 seconds — answering initial questions and offering open times on your rep's calendar right in the thread.
CRM stage → FDD SENT
FDD agent
Mark the FDD as sent and the FDD agent checks in through the 14-day review window — answering questions on territory, fees, and royalties, and sending reminders until the stage transitions.
CRM stage → MISSED MEETING
Missed meeting agent
A candidate no-shows and the missed meeting agent reaches out, offers the next available times, and re-books the call — often before your rep has noticed the miss.
Each agent is custom-built by our team to match your sales process — you don't configure prompts yourself. See how the pipeline agents work→
Lead Generation Partner
Running franchise development ads?
FranFunnel's deep partnership with Sales Chatz closes the loop on your ad spend. Sales Chatz runs your campaigns on Meta, Google, and LinkedIn; FranFunnel texts every lead they generate in under 60 seconds. Every reply and booking flows back into Meta's targeting, so it learns which candidates actually convert — and goes hunting for more like them.
See how the Sales Chatz integration works→Connect Anything
Using something else? We can connect to that too.
FranFunnel's webhook engine lets you push lead and message data anywhere — custom CRMs, internal systems, Zapier, or any endpoint that can receive data.
Zapier
Connect FranFunnel to 6,000+ apps through Zapier automations.
Custom Webhooks
Send lead and message data to any endpoint in real time.
Direct API
Build custom integrations with our developer-friendly API.
Ready to be the first call your next candidate takes?
No long contracts. No complicated setup. Live in 48 hours.